SEO Simplified and How to Grow your Traffic in a Simple Way
If you've ever felt like SEO was the mysterious secret sauce that everyone seemed to be using except you, you’re not alone. I'm here to demystify the world of SEO and show you how to supercharge your online presence without burning out. Say goodbye to the days of scratching your head over search engine optimization and hello to a traffic-boosting strategy that even your grandma could understand. Let's dive in and unleash the power of SEO simplified!
Now, before you start thinking, Oh no, not another complicated guide to SEO, let me assure you, I've got your back. I know the overwhelm that can come with trying to navigate the SEO jungle. But I’m about to break it down into bite-sized, digestible SEO nuggets that will have you feeling like SEO should have been in your life since yesterday.
What exactly is SEO?
Simply put, SEO stands for Search Engine Optimization. It's like giving your website a shiny makeover so that search engines like Google can't resist showing it off to your potential audience.
It basically means making sure your website has all the write keywords built in your website structure and blog strategy so that when people search for: [your service] something like this happens and you appear on page 1, for free:
(Disclaimer I’m still not on page 1 but I do appear on this search term 🤗)
What is the difference between SEO and blogging?
The main difference between SEO and blogging is that SEO is the strategy behind selecting the right keywords and formatting content either for landing pages or blog posts and making sure your content and website backend is optimized for SEO, and blogging is the mere part where you create content for your blog and post consistently.
When you create blogs without thinking about the SEO part of it, or treat your blog like a diary, no one will find or read that content, unless you have an engaged social media presence or newsletter database to send that content to.
Thats why it is so important to combine SEO knowledge with blogging so that you can optimize your content for getting found by search engines, and then, share it with the world!
Basic website SEO requirements:
Now, you might be wondering, what does it take to get on Google's good side? Well, it's all about creating quality content, optimizing your website's structure, and sprinkling some magic keywords here and there.
You’ll want to consider:
- Selecting a reliable website host so that your website loads quickly and makes Google happy
- Make sure your meta titles and seo descriptions are supporting the services you want to promote
- Optimize your website core pages for relevant keywords
- Plan a blog strategy that supports your services or offers
If you need help planning your website you can check out my favorite website platforms for service providers here.
SEO terms for Beginners
Meta titles
Meta titles, also known as title tags, play a crucial role in search engine optimization (SEO). They are HTML elements that define the title of a webpage and appear as the clickable headline in search engine results. Crafting an effective meta title involves using relevant keywords to accurately describe the content on the page, enticing users to click through and explore further.
Meta descriptions
Meta descriptions are brief summaries that provide a concise preview of the content on a webpage. These snippets, typically 150-160 characters long, appear below the meta title in search results. A well-crafted meta description not only includes relevant keywords but also entices users with compelling language, encouraging them to click on the link to learn more about the page's content.
Alt text
Alt text, or alternative text, is a descriptive attribute added to HTML image tags. Its primary purpose is to provide a textual description of an image for users who cannot view it, such as those with visual impairments or when an image fails to load. Alt text should be concise, descriptive, and relevant to the image content, contributing to better accessibility and enhancing the overall user experience on a website.
SEO backlinks explained
Ah, backlinks, the VIP tickets to the SEO party. These are links from other websites that point back to your site, signaling to search engines that you're the real deal. Think of backlinks as digital endorsements that boost your site's credibility and relevance.
What are SEO Settings?
SEO settings are like the knobs and buttons on your website's control panel that fine-tune its optimization. From meta titles to URL structures, these settings play a crucial role in ensuring that your site is search engine-friendly.
This is an example of SEO settings on my website backend:
What is a good SEO score?
While there's no magic number that guarantees SEO success, a good SEO score typically indicates that your website is ticking all the right boxes in terms of optimization. Tools like Ubersuggest help you analyze your website and provide SEO recommendations. I like to aim to have an above 70 or 80 SEO score. Don’t stress about perfection.
SEO Recommendations
When it comes to SEO, the key is consistency. Regularly updating your content, improving your site's speed, and building a network of quality backlinks are all essential ingredients for climbing the SEO mountain. Here are some resources to improve yor seo with this Simple SEO checklist.
How to do SEO in 10 simple steps
Follow these ten simple steps to kickstart your SEO journey and watch your traffic grow in the next 12 months:
- Plan your quarterly goals
- Select your content categories
- Do keyword research
- Create a blog post outline before writing your blogs
- Plan your content batch producing dates and system
- Optional: use AI to create content in record time
- Format your content using an SEO checklist for every landing page or blog
- Build an internal link building strategy
- Optional: use Pinterest to boost your blog’s visibility
- Repurpose your blog content into your social media, newsletter and other marketing channels
Want to learn how to use this exact framework to build your blog and SEO in just 60 minutes?
Join me in my Blogging Basics Masterclass!
Inside I’ll teach you everything you need to learn about SEO and blogging with all my tools, resources and tips for building a long term sustainable content strategy that brings qualified leads to your business, the easy and simplified way.
Click here to learn about my Blogging Basics Masterclass
Remember, SEO doesn't have to be a headache. With the right tools, knowledge, and a sprinkle of creativity, you can boost your online visibility and attract your dream clients effortlessly.
Related reads:
- 15+ most popular types of blog posts to get clients and traffic
- 100 most profitable blogging niches that make money
- How to write your first blog post How to start a blog for beginners
- How to write catchy headlines and easy headline formulas
- 10 strategic opt in examples and where to place them on your website
* AI Disclosure: This content may contain sections generated with AI with the purpose of providing you with condensed helpful and relevant content, however all personal opinions are 100% human made as well as the blog post structure, outline and key takeaways.
* Affiliate Disclosure: Some of the links on green-studiomx.com may contain affiliate links meaning that I will get a commission for recommending products at no extra cost to you.
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Welcome to Green Studio
Hello! I'm Natalia. Latina, web design expert and automation nerd. I help ambitious industry leaders and online service providers stand out, gain visibility, and simplify their marketing efforts through strategic web design and content.
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BTW, I'm Natalia
Web design expert and automation nerd
I’ve built an online business which has allowed me to double my income, and quit my full time job all thanks to one thing!
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After serving +100 clients and students across several industries, handling blogs and writing professional copy for clients, I know the ins & outs of building a website that attracts and writing content that converts.
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